10 Tips To Create Traffic-Generating Video Content!

Colours, objects moving around, different types of background, these are all the things that you get to see when watching a video and are sure to capture your attention. People do not mind spending a few minutes going through a video as compared to reading a 2 page long article about your content. This is because when creating a video one is sure to include all relevant and useful information that people can be easily grasped in that 1-3 minutes video. So what goes in and what doesn’t go in when creating a video content? Here are some things to consider when creating video content;

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5 Steps To Hiring An Event Planner for Your Company Event

A company event is a huge responsibility and anyone who had ever planned one will tell you how hard it is to get everything under control and executed perfectly. However, sometimes, the best thing to do to ensure that you don’t get lost in the planning of it all so you might want to hire an event planner to help you out. Company event management is one of the hardest types of events to plan besides just weddings and dinners because it’s expected to be professional, fun and entertaining all at the same time.

So here is a 10 step plan to hiring the best event planner for your company events.

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5 Common Mistakes in Mobile Web Design


Have you ever come across a website-gone-wrong on your phone and leave after just 5 seconds?

Building an app or web is not a “one size fits all” job. You may have a website or app which looks perfect on the computer, but it does not mean your design will work on a mobile device. A study by comScore shows that approximately 52% of internet usage are by mobile devices in 2015 and it will continue to rise. With mobile web marketing growing, how do you ensure that your mobile website grows your site traffic?

Always avoid the common mistakes below in your mobile web development!

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5 Ways to Build Your Company Brand

Many people make the mistake of creating a company without any marketing direction. They don’t pay enough attention to their brand and end up suffering substantial losses because of that. People tend to look past the importance of establishing their company’s brand and go into the industry completely blind and directionless.

Your branding is especially important in establishing the image of your company and what sets you apart from all the other competitors in your industry. Your customers will always remember you for the brand that you set. It would also lead most, if not all of your marketing strategies because your aim should be to repeatedly show off your brand and make sure that everyone knows it.

So how do you get started with that?

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5 Tips To Creating Better Content Than Everyone Else

You have a remarkable product in hand, how do you reach out to people to know about your product? This is where marketing comes in.  You need to market it in order to extend your product to the right group of people. Marketing is the best way to communicate with your customers as you have complete control of the amount of information going out to them. This is why communicating your brand successfully is a key aspect of marketing that will build your brand name and catapult your company into success. 

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The Multiple Types of Online Advertising

Online advertising is one of the most effective ways for businesses of all sizes to expand their reach, find new customers, and diversify their revenue streams. It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Like other advertising media, online advertising frequently involves both a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher’s content. Online advertising is important because your business isn’t going anywhere unless you can generate consistently high volumes of traffic to your websites over time.

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How To Become A Successful Marketing Consultant in the Digital Age

Now we are living in the digital era and everyone is chasing after like a rat race. This is because in this fast paced and constantly changing environment we have to always keep up with the latest trends or you would be left behind. For example, when one organization starts up either a certain product, sale or even a tool for marketing another organization would either follow through or even take it a notch higher. This is because the digital era is a very competitive one and the needs of customers have to always be taken care of.

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Six Reasons Why We Love Professional Website Design (and Why You Should Too!)

According to the Nielsen Norman Group, if you want users to stay on your website, you have to capture their attention within only a minute. Serving as both a 24-hour marketing vehicle for your business, professional web design is the key to a low bounce rate and a higher click-through rate (CTR). Let’s take a look at top six benefits that professional design for your web page can give you:

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Top 5 Resources for Developing an Android app

Many companies are now diving into the trend of creating their own mobile app. But it isn’t exactly the easiest thing to pick up right into and I’m sure we’re all a little press for time to slowly learn this new complicated skill. Learning to develop an app for Android would require you to set up Android Studio, download the SDK, learn Java and more. While the inertia for starting is definitely real, and the journey seemingly daunting, there are several resources you can check out to guide you along.  You can use these 5 resources to pick up a new skill at your own convenience.

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5 Business trends to follow in 2017

There are new trends every year that dominate businesses. In order to increase the chances of achieving success, it is important for businesses to adopt the trends. Having a good understanding of these changes will help you progress and thrive in the current market.

 Here are five business trends that are most likely to have the largest effect on your organization:

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