8 effective tips for a killer marketing event

In order to execute a killer event, you would want a good turn up and high conversion rates. Additionally, as an event marketer, you need to ensure that everything goes smoothly while focusing on your main task: promotion and network.

Planning a successful marketing event campaign can be stressful. But here are some tips to help you accomplish a successful event.

Before diving into the planning stages, ask yourself these questions:

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A Process Guide on Understanding The Troubles With Procuring Services

Procuring services is more than just purchasing products. Most buyers or procurers know that when engaging services vendors, for some reason, it can be a lot more frustrating than buying products. Why is this?

Products are tangible, and can be checked against purchase order requirements, specifications and run through statistical quality checks. But services are non-tangible.

So what is special about procuring services and engaging service providers? This article by e-procurement platform ThunderQuote seeks to provide an objective, third party perspective into your organisation’s service procurement risks and the steps to address them moving forward.

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