Breaking It Down: How Much Should Making Videos ACTUALLY Cost?

Videos are the way to go in marketing your business, with their easy to consume content, instant shareability, and lasting impressions on your viewer. You might have considered producing a video for your own business, but thought it wouldn’t be worth the trouble. Think again!

We analysed 25 local production houses for their services provided, and averaged out the costs. In this article, we will be going through how much making a video would typically cost in Singapore, as well as the services you can get based on your budget.

Services to consider:

1. Script & storyboard

Have no idea where to start in terms of the story and flow of your video? Then you’ll need help with creating the storyboard and script.

The price will vary depending on the complexity and length you want your video to be. A longer video length = more ideas needed with the script and story!

2. Film crew

Is it time to roll the cameras yet? The budget depends on whether you want to hire a basic videography team or a full crew (that includes a lighting technician, a sound guy, multiple cameramen, etc.).

If you’re in need of video help, ThunderQuote is the place to go. Simply submit a quotation request for free and we’ll get up to 5 video producers linked up to you ASAP!

3. Director and/or producer

If you’re not fully sure how to translate your creative vision on tape, then you might need a director and producer to take on the reins.

Their fees could increase depending on how long your video will take to shoot. Though not completely necessary, it could be a big help to getting your video to perfection.

4. Actors

Have you decided who will be in front of the camera? If you and your colleagues are camera shy, you’ll need to hire an actor instead.

5. Hair and makeup

You’ll also need to consider hiring someone to do hair and makeup. Just don’t get too ambitious with wardrobe changes and crazy looks!

6. Location

Don’t forget location costs, which varies according to the venue itself.

7. Editing

Editing costs vary greatly according to the type of video you are looking to produce. Do you need basic editing or are you planning to make a more cinematic or documentary style video? Editing is hard work, so make sure to set aside a good amount of your budget for that.

Voiceovers and subtitles might be necessary too, and the cost will depend on the length of your video. Some voiceover artists will charge by the minute, so do keep that into account.

Background music is important too, and their rights need to be purchased before they can be used in your video.

Pricing average

Here’s a breakdown of the average pricing for each service we just mentioned:


Your video should range from $1500 – $5000, depending on your ideas and requirements of course.

Now that you have a rough idea on how much your video idea should cost, it’s time to start shooting! Not sure how to start? Submit a request on Thunderquote to get up to 5 free quotes from video production houses today!

ThunderQuote is the most comprehensive business services portal in Singapore, Australia and ASEAN , where hundreds of thousands of dollars of procurement contracts are sourced every month by major companies like Singapore Press Holdings, National Trade Union Congress and more.

Here’s Why You Should Be Making Videos For Your Business ASAP

Videos are the new frontier of marketing. Wouldn’t you rather find more information about a product or service in video format as opposed to having to slog through articles or reading reviews?

It’s a great way to grow your business, especially in this day and age of short attention spans and video integration everywhere. If you haven’t taken the plunge into producing corporate videos to market your business, these 5 benefits will convince you otherwise.

Videos help to bump up traffic

Videos account for a vast majority of the world’s internet traffic. Not only that, the latest study of internet trends shows that more and more people are spending more and more minutes watching videos every day, especially on their mobile phones.

Tapping into this ever-growing medium would be nothing but beneficial for your business as you are catering to a majority of users who prefer watching videos over reading. More views = more sales!

Videos are sharable

Ever noticed how every other post you see on Instagram or Facebook are videos? Videos are very easy to share and consume, and viewers would feel compelled to share videos containing emotional or interesting messages. Even better, videos can be shared on multiple platforms too, so there are endless ways for you to connect with potential clients for your business.

Search engines love videos!

Having a video with the right tags and description can help to boost your SEO rankings and make you stand out instead of blending in with the rest of the search results.

The video title and caption is important too, so make sure to keep it clear and concise to make it easier for people to find you! Studies show that search results containing videos are 40% more likely to be clicked on than those without.

Create brand awareness with videos

Sure, there are a myriad of other ways to brand yourself than videos, but videos are probably the only one where you can hook potential clients in with flashy graphics, bold text, colourful transitions, and a punchy message in one go.

Go a step further and create an emotional connection with your viewers to ensure their lasting impression and remembrance of your brand. Use your creativity to make your video as attractive to your target audience as possible!

Not sure where to start with making your own videos? Click here and immediately get connected to professional video producers for free!

Videos get your website conversion rates up

Studies has shown that having a good-quality video on your website’s homepage can boost conversions by >80% compared to just a page with text and graphics!

Having a video on your landing page can keep your visitor hooked to watching instead of chasing them away with a wall of text. Put in as much information about your business as possible in a 30-second video (without being overwhelming, of course) with the right calls to action, and it’s likely your message will be absorbed and acted upon by the viewer.


Now that you’re convinced, time to start shooting! We know producing videos might not be the easiest, especially if you have limited resources. Make it easy with Thunderquote, and get quotes from up to 5 vendors today!

ThunderQuote is the most comprehensive business services portal in Singapore, Australia and ASEAN , where hundreds of thousands of dollars of procurement contracts are sourced every month by major companies like Singapore Press Holdings, National Trade Union Congress and more.